With these reports, consumers are not going to increase purchases.
- The Reuters/Zogby Index, which measures the mood of the country, fell dramatically to 87.9, down from 95.5 in April, as nine of the 10 measures of public opinion used in the Index dropped.
- Concerns about the direction of the country and personal finances rose sharply, and dissatisfaction with Bush, Congress and the administration's economic and foreign policy all climbed.
- Bush's approval rating fell 4 percentage points to 23 percent, a record low for pollster John Zogby, and positive marks for the U.S. Congress fell 5 points to tie an all-time low at 11 percent.
- The number of Americans who believe the country is on the right track fell from 23 percent to an abysmal 16 percent, another record for pessimism, as uncertainty about the economy and rising gas prices fuelled growing doubts about the future.
- Consumer confidence fell to a 28-year low this month as rising prices strained household finances, the economy shed jobs, the housing market struggled and the cost of gasoline rose to $4 a gallon.
- The poll found the percentage of Americans who feel good about their personal financial situation this month fell from 53 percent to 46 percent. Zogby said a majority of Americans expect gas prices to eventually hit $5 a gallon.
- Positive marks for the Bush administration's foreign policy also tumbled, from 24 percent to 19 percent, and approval ratings for economic policy fell from 16 percent to 12 percent.
- Slightly fewer Americans feel safe from foreign threats and are proud of the United States, and the number of Americans confident their children will have a better life dropped from 65 percent to 59 percent.
- The number of Americans who feel secure in their job essentially remained the same this month, declining slightly from 66 percent to 65 percent, well within the poll's margin of error of plus or minus 3 percentage points.
The index combines responses to 10 questions on Americans' views about their leaders, the direction of the country and their future. Index polling began in July, and that month's results provide the benchmark score of 100.
A score above 100 indicates the public mood has improved since July. A score below 100, like the one this month, shows the mood has soured since July.
Demand (GDP) = Consumption + Investment + Government purchases.
Net Consumption makes up about 70% of total demand. The other 30% consists of net Investment and Government spending. So total demand is almost entirely dependent on current Consumption and the anticipated consumption that Investors base their Investment plans on. Look at item 5 above. Investors see nothing hopeful to expand net Investment for. Any additional funds given to Investors will be invested outside the U.S. where economies are growing.
Until there is a reason for total demand to increase, the economy is not going to turn around.
The rest of the poll results are largely caused by most people recognizing that economically we are in for difficult times. Oil at $132 per barrel is not a source of consumer confidence.
Addendum May 22, 2006 7:06 CDT
The NPR Morning Edition just reported that credit card companies say a lot of people have started using credit cards to pay for food and gasoline. This means that consumers are not going to increase general consumption. They are stretched just buying essentials. That is not a good sign for an economy already in trouble because of inadequate consumption.
This is in addition to the report several weeks ago that late credit card payments are increasing.
This economy will not come out of the recession until consumption begins to increase. Instead, as long as nothing is done to get more money to consumers, we are going to see an increase in unemployment (which itself will decrease consumption) and a decrease in total GDP.